Benefits of Attending

The 2010 Engage Summit offers formal workshops, presentations, and networking discussing how you can turn feedback into bottom-line revenue growth, innovation, and competitive advantage. The Summit runs three days and is packed with 27 workshops, panel discussion, presentations and deep-dive product trainings. Come share and learn from your counter-parts from companies all over North America facing the same challenges as you.

Here is what to expect as a return for your investment of attending the 2010 Engage Summit. Click for details:

Customer Voice and Market Research Focus:

  1. Increase company revenues via product training. The Engage Platform allows you to capture key information from your customers, employees and partners that can be turned into additional revenues and/or cost savings. The better you know how to use the tool, the more complete and comprehensive will be your data, analysis, and reporting. The more comprehensive and accurate the data, the better it can help you drive revenues and increase savings.
  2. Improve profits by better identifying and rescuing at-risk customers. Business Week Magazine research discussed how 60% to 80% of defecting customers described themselves as "satisfied" or "very satisfied" just before they left. The technologies and practices discussed at Engage Summit will help you more effectively identify and rescue at-risk customers. According to the Harvard Business Review, a 5% reduction in customer defections can lead to an 85% boost in profits.
  3. Broaden scope of customer feedback and research without hiring additional staff. Customers are commenting and talking about you, your products, your industry and even your competitors in a variety of places. Traditional surveys only capture a small percentage of the data that customers are willing to share. You will walk away with new knowledge of the tools and resources available to you that let you capture, analyze and report on significantly more data without hiring additional staff.
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Employee and HR Focus:

  1. Improving customer loyalty via an engaged employee base. ISR Global Research and others have identified a direct correlation between customer satisfaction and retention and employee engagement. Many are finding that customer service to be the key to winning new clients in our troubled economic times. Yet, many companies have seen employee morale and productivity tank with the layoffs of 2009. You will walk away with a better understanding of the tools, practices and resources available to you to help turn this around and drive customer satisfaction, retention, and new business.
  2. Identifying cost saving and efficiencies. It is amazing what you can learn from your employees by asking the right questions in the right way. Many of our customers have identified significant procedural and cost efficiencies by asking their employees. Come learn what, when, and how to ask key questions that will help you improve profitability by driving down costs.
  3. Drive cost savings through improved employee retention. With the large number of layoffs in 2009, many executives may not place employee retention as a driver of revenues and profitability. Research shows however that as the economy improves, companies may see record numbers of employees (and the brain trust they posses) leave for greener pastures. Columbia University research found that a lost employee costs 150% of their annual salary. Come learn from industry experts and your peers of how to collect actionable data to improve employee engagement, motivation, productivity, and lower employee churn.
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General:

  1. We have top people from our client base and even many from outside of the Allegiance client base attending due to the progressive agenda—nothing really like it out there that contains the unique blend of hot topics: VOC, surveys, feedback management, ROI, analytics, training, best practices, networking with top peers, customer-driven case studies, etc. Over 35 customer speaking sessions where they will share best practices and case studies (see agenda descriptions, below).
  2. Attendees will discover how to look at their feedback data in a totally new light, challenge status quo practices, and improve even the most simple survey in order to get more results and greater output of insights and business improvement from collected feedback.
  3. Attendees will learn how to calculate ROI from any survey or feedback program, and how to create a business case for changes in any current feedback model.
  4. Attendees get valuable training on Wednesday, May 18—these are mini boot camps of our most popular topics that normally require thousands of dollars of paid admission fees and travel to attend, but these are included with your admission, and detailed 'deep dive' product training all day that will help attendees accelerate their use of the Allegiance tool to accomplish business goals and objectives.
  5. Attendees will learn how and when to share feedback data for the best results, how to get executives bought into the right initiatives, and how to create compelling presentations and reports that will 'wow' the executive team and make the feedback team and their whole group look like heroes.
  6. Attendees will learn about and see demonstrated the latest software upgrades in the Allegiance system, and learn about valuable new features which will be available in the new release in May, including new hot areas that impact every feedback manager, including text analytics, social media feedback management, text/SMS feedback and more.
  7. Extreme value—just one small idea or change will easily pay for this cost of this event. It is local, easy to attend and is priced just to cover costs. Similar agendas would easily cost thousands of dollars just for admission, plus meals are included and the hotel rate of just $139/nt is a fabulous value in any city, especially in Deer Valley, Utah.
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Your Personal Tipping Point

No matter what your job function, you'll find valuable information and gain powerful insights from Engage Summit 2010.

Engage Summit 2010 is your opportunity to learn and master the principles that matter most to you and your organization. Presenters are the best of the best in the feedback and engagement worlds, and they want to share their knowledge, tips and best practices directly with you.

Use this conference as your own personal 'tipping point' to start capitalizing on your feedback and engagement.

JOB TITLES
Brand Experience Manager
CEO
Chief Experience Officer
Chief Customer Officer
CIO
CMO
Contact Center Manager
Consumer Affairs
Customer Advocate
Customer Development & Retention
Customer Experience Manager
Customer Relationship Manager
Customer Service Manager
Customer Strategy
CTO
Data Collection Manager
Employee Training
Employee Retention
Employee Relations
Enterprise Feedback Manager
Human Resources Manager
Marketing Manager
President
Quality Assurance
Research Manager
Sales Director
Satisfaction/Loyalty
Strategic Planning
Survey Manager

INDUSTRIES
Assisted Living
Call Center
Education
Financial Services
Government
Hospitality
Hospital
Insurance
Manufacturing
Medical Clinic
Pharmaceutical
Retail
Retail Banking/Credit Union
Technology
Telecom

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What

The 2010 Engage Summit
User Conference

When

Presented May 16-19, 2010

Where

Chateaux Resort
at Deer Valley
Park City, Utah